The Worx Group
I managed a comprehensive project for The Worx Group (TWG), including Woodworx, Roofworx, and Fire-worx. The project comprised three distinct phases.
In Phase 1, I created a strong, global brand identity for TWG, reflecting their professionalism and work ethic. This identity established a cohesive visual representation.
Phase 2 involved branding Fire-worx, aligning it with Roofworx and Woodworx to create a unified brand family. I ensured consistency across all three brands and established concise brand guidelines.
For Phase 3, the goal was to design a user-friendly website encompassing all three companies. Using Squarespace, I crafted an intuitive and visually appealing site showcasing their services and expertise.